Lexee Hoene
Editorial Intern
York University’s administration is hoping mobile and online technology is going to help make York University the number one choice for prospective students.
According to YFile, York’s recruitment and admissions have released a new iPhone application called “YorkU Social Connect.”
A free app for the iPhone available for download from iTunes, Social Connect is used to keep students up-to-date on current information from the YU blog.
The “YorkU Social Connect” application provides recent news, including the York U newsletter, Twitter feed and York’s Flickr stream.
“We’ve been able to tap into the talents of our current students and the whole communications team within recruitment to really change the way we do business,” Donna Cope, recruitment’s director of print and e-media communications, told YFile Nov. 22.
With files from YFile
York to use social media to attract future students
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